ARCHRevenues
Outbound Playbook & Guides

Resources for Agency Founders

Step-by-step guides, technical blueprints, and teardowns to help founder-led marketing and development agencies build predictable outbound acquisition engines.

Free Interactive Tools

Cold Email Generator & ICP Worksheet

Test our AI personalized cold email writer or complete our 8-question ICP worksheet before spending a dollar on outreach.

Technical Setup

Infrastructure & Deliverability

The Technical Email Infrastructure Blueprint (SPF, DKIM, DMARC, Warmup)

Why 90% of agency cold email lands in spam and how to set up secondary lookalike domains, Google Workspace inboxes, and gradual inbox warmup for 95%+ deliverability.

8 min readRead Guide
Strategy

ICP & List Building

The 8-Question ICP Framework for Founder-Led Agencies

How to filter out unqualified leads, define trigger events that signal buying intent, and build verified 200-account decision-maker prospect lists.

6 min readRead Guide
Copywriting

Sequence Engineering

The 7-Touch Cold Email + LinkedIn Sequence Architecture

A complete breakdown of pattern-interrupt openers, value-add follow-ups, case study proof touches, and LinkedIn voice notes that generate 15-25% reply rates.

10 min readRead Guide

Want us to build and run this system for you?

Skip the technical learning curve. We handle domain setup, list building, copy creation, reply handling, and guaranteed booked demos.

Book a 20-min strategy call